If you’re normal you probably have a really long to-do list. Maybe you feel like you can’t ever get to the end of it. Maybe most days you reflect back on your work day and think “what did I do all day?” I was in the same boat, and I’m not just saying that to make […]

Productivity Hacks That Actually Work (Part 1 of a 3 part series!)


How to Grow Your Email List Using an Interact Quiz Once upon a time I was a new business owner. Everyone and their mother kept talking about the elusive “list.” The money is in the list. You actually own your list. Your top dollar clients will come from your list. Serve, serve, serve, then sell […]

How to Grow Your Email List Using an Interact Quiz

It’s no secret that having a cute email signature makes you one of the cool kids. Is it necessary? No. Is it cool? I mean… duh. Watch the 2 minute video below to learn how to transform your emails from drab to fab.     If this video was helpful to you…shoot me an email. […]

How to Create a Branded Gmail Signature Using Canva


If you’ve been hanging out with me for a while, you may know that my fiance, Chayse Pannell, is an incredible musician. See for yourself at the link I shamelessly added above. While I could write several more blogs on all the reasons he and I make a brilliant pair, I’ll just share this one […]

Instagram Marketing for Musicians

How to know if your brand is due for a makeover. Rebranding sounds like a chore, right? But should you do it? How is your current brand working for you now? Are you attracting the right clients? There is a lot of work that comes with rebranding…go figure. We’re talking researching and workbooks, a website […]

Is it time to rebrand?


Her name is Fifinella and she’s basically my own personal Jiminy Cricket. You’re thinking I’m off my rocker, but hear me out. Fifinella and I have been together since 2005, but she’s only recently revealed herself to me, in the past couple years. Fifi, for short, is not a figment of my imagination but rather, […]

I have an office Gremlin

Instagram has just released a new feature, and new app: IGTV. And It’s kind of a big deal. Is Youtube yesterday’s news? What does this mean for you? It means it’s time to get cozy in front of the camera. Here’s what you need to know: Depending on the size of your account, you can now […]

Everything you need to know about the new IGTV


If you’ve spoken to me in the last week, you know I’ve been on a bit of a time kick. In other words, I have been OBSESSED with time. How to make more of it, how to spend less of it, where I can cut it and apply it elsewhere. Time is money. In the […]

A morning routine to rule them all

The four main components of a brand. There seems to be a common misconception about branding spreading around the internet. So let me set the record straight. A brand isn’t just a logo, colors, and curated fonts. In fact, contrary to popular belief, a logo isn’t even a pivotal part of your business. A logo […]

Bringing your brand to life


Fact: I started writing this post over a week ago. I hit a wall and put it away for another day. And guess what? That’s okay and my previous work was not for naught. Creative mojo comes and goes in waves for me, and I’m sure you know exactly what I’m talking about. We’ve all […]

When you’ve lost your mojo


Submit your website or sales page URL below, and I'll send you a personalized note about how you can improve your copy! I might even give you my conversion copy cocktail recipe. Ooh la la.